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GDC Game Developers Conference 2026Products & Services INSTANT GAMING FOR EVERY LIVING ROOM

INSTANT GAMING FOR EVERY LIVING ROOM

Exhibitor
COUCHPLAY - CTV GAMES

Couchplay transforms any Smart TV into a family gaming world - no downloads, no waiting, just click and play. With 650+ arcade, party, and family games, we deliver the nostalgic fun of classic couch gaming with the convenience of streaming. One remote or many gamepads - endless entertainment for friends and family in the living room.

For TV Streaming Apps:
🎮 Drive Engagement & Retention
Add instant games to boost user sessions, increase daily active users, and keep audiences coming back for more interactive entertainment.

For TV Manufacturers:
🚀 Unlock the Lean-Forward Generation
Transform passive viewers into active gamers with couch gaming—the feature that makes your Smart TVs the family entertainment hub.

For TV OS Platforms:
📈 Expand Your Content Ecosystem
More content = more growth. Instant gaming adds a high-engagement category that drives platform stickiness and new revenue streams.

Further reading

CTV GAMING PORTAL - COUCHPLAY

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